ETF Sector Plus Strategy Overview

April 21, 2025

Trades & Tutorials

By Dan Taylor


In the constantly evolving financial markets, static investment strategies often fall short. While many investors rely on traditional buy-and-hold approaches, market professionals recognize that not all sectors perform equally at the same time. This cyclical nature presents opportunities for those with the right tools to identify which sectors are poised for growth and which may underperform.

MarketGauge's ETF Sector Plus Strategy is a systematic approach designed to capitalize on sector rotation opportunities. Using a proprietary framework, this strategy has consistently outperformed the broader market.

ETF Sector Plus Strategy Performance and Value Proposition

MarketGauge's ETF Sector Plus Strategy is a flagship sector rotation approach that combines economic cycle analysis with proprietary technical indicators. By positioning investors in leading sectors and avoiding laggards, this systematic methodology removes much of the guesswork and emotional decision-making that often hinder investors.

  • Market-Beating Performance: "The ETF Sector Plus Strategy from MarketGauge has outperformed the market by 3-9 times since 2007," Geoff Bysshe, co-founder and president of MarketGauge, explains.
  • Amplified Results During Sector Dispersion: "Performance advantage typically increases during periods of high dispersion between sector returns," Geoff notes, highlighting how the approach capitalizes on market inefficiencies.
  • Superior Risk-Adjusted Returns: Analysis shows that "Sharpe ratios for sector rotation strategies often exceed market benchmarks," meaning investors receive better compensation for the risk they assume.
  • Downside Protection: By systematically rotating away from weakening sectors, the approach helps investors avoid the worst market decliners during corrections and bear markets.
  • Time Efficiency: The strategy works for both full-time traders and busy professionals who trade part-time, providing institutional-quality analysis without requiring hours of daily market research.

The Six-Phase Market Cycle Framework for Timing Sector Rotation

A key component of the ETF Sector Plus Strategy is its six-phase market cycle framework, which provides clear guidelines for rotating between sectors. This framework incorporates technical indicators to identify optimal entry and exit points.

Bullish Phase

During the Bullish Phase, both short-term and long-term trends align positively. "Technical Indicators: 50 and 200-day moving averages positively sloped; 50 DMA above 200 DMA; price above both MAs," Geoff Bysshe explains. This phase represents the optimal environment for growth-oriented and cyclical sectors.

Warning Phase

The Warning Phase signals potential trouble on the horizon. While longer-term trends remain positive, shorter-term indicators begin to weaken. As Geoff notes, "Moving averages remain positively stacked but price drops below 50 DMA." This early warning sign prompts a strategic shift toward reducing exposure to high-beta sectors.

Distribution Phase

As market conditions deteriorate further, the strategy enters the Distribution Phase. "Price action continues downward; 50 DMA starts turning negative while 200 DMA still positive," Geoff says. During this phase, the strategy calls for accelerating the rotation into defensive sectors while reducing overall market exposure.

Bearish Phase

The Bearish Phase represents a fully established downtrend across multiple timeframes. "Both 50 and 200 DMAs negative; 50 DMA below 200 DMA." In this environment, the strategy maximizes defensive positioning, potentially incorporating inverse ETFs or short positions.

Recovery Phase

The first signs of market improvement signal the Recovery Phase. "Moving averages still negatively stacked but price moves above 50 DMA; 50 DMA flattening," Geoff explains. This early recognition allows the strategy to begin rotating back into cyclical sectors before most investors recognize the shift.

Accumulation Phase

The final phase completes the cycle as the market confirms a new uptrend. "Price above 200 DMA; 200 DMA flattens; 50 DMA moving to positive slope," indicates the Accumulation Phase. During this phase, the strategy embraces sectors likely to outperform in the early economic cycle.

Trend Strength Indicator (TSI) Methodology

At the heart of the ETF Sector Plus Strategy is the proprietary Trend Strength Indicator (TSI), developed to identify sector strength with precision. This quantitative tool eliminates emotional decision-making in sector selection.

  • Multi-Timeframe Analysis: Examines performance across different time horizons, applying custom weightings to various return periods.
  • Ranking Mechanism: Compares sectors and ranks them from strongest to weakest, reducing unnecessary turnover by identifying clusters of scores.
  • Dynamic Thresholds: Adapts to market conditions by calculating volatility in TSI scores over time and setting meaningful ranking thresholds.
  • Implementation Protocol: Selects top-ranked sectors and maintains positions until they fall below dynamically calculated thresholds.

By integrating with the six-phase market cycle framework, the TSI provides a comprehensive system for both sector selection and market timing—two critical components of successful sector rotation investing.

Getting Started with ETF Sector Plus: Implementation Guide

Understanding the ETF Sector Plus Strategy's theoretical framework is one thing, but implementing it effectively in your own portfolio requires practical knowledge. Here's a straightforward guide to help you begin applying these concepts to your trading approach right away.

  • ETF Selection: Focus primarily on highly liquid sector ETFs like the SPDR Sector ETFs (XLK, XLF, XLE, XLV, etc.), Vanguard Sector ETFs (VGT, VFH, VHT), or iShares sector ETFs. These provide the cleanest exposure to each sector with minimal tracking error and tight bid-ask spreads.
  • Portfolio Allocation: Most practitioners allocate 70-80% of their trading capital to this strategy, dividing it among 2-5 sectors based on their TSI rankings. Maintain a small cash reserve (20-30%) for opportunistic entries during market transitions.
  • Monitoring Frequency: Check your positions and the six-phase indicators at least weekly, though daily reviews are optimal during Warning and Distribution phases. Sector leadership typically doesn't change daily, but being alert to phase transitions can significantly impact performance.
  • Essential Tools: At minimum, you'll need access to a charting platform that displays 50-day and 200-day moving averages. More advanced implementations benefit from relative strength comparisons between sectors and the broader market (S&P 500).
  • Common Pitfalls: Avoid overtrading during consolidation periods, chasing sectors after they've already made substantial moves, and ignoring clear signals to rotate due to emotional attachment to positions.
  • Time Commitment: Expect to spend 20-30 minutes weekly reviewing phase indicators and sector rankings, with additional time needed when phase transitions occur and portfolio adjustments are required.
  • Risk Management: Never skip setting stop-losses on sector positions. Typical implementations use 7-10% stops for defensive sectors and 12-15% for more volatile sectors like Technology or Energy.

 

Take Your Trading to the Next Level with ETF Sector Plus

The ETF Sector Plus Strategy combines MarketGauge's proprietary six-phase market cycle framework with the powerful Trend Strength Indicator, giving traders a systematic edge in sector rotation investing. By identifying sector leadership changes before they become obvious, this strategy has consistently outperformed the broader market.

Ready to implement these institutional-quality techniques in your portfolio? MarketGauge’s team of expert traders—including Keith Schneider, Geoff Bysshe, and Michele "Mish" Schneider—offer personalized mentorship and guidance on applying the ETF Sector Plus Strategy to your trading goals.